Kyova Mall

Opened on November 8, 1989,12 9 the 600,000 square-foot Cedar Knoll Galleria was completed on the outskirts of Ashland, Kentucky by the Zamia Corporation. It opened shortly after the Ashland Town Center opened earlier on October 19.12 Cedar Knoll was anchored by Sears, Stone & Thomas, Phar-Mor and K-Mart, with two planned department stores reserved in the rear. Other tenants included Rex TV and Appliances, Jone’s New York, Pollock’s Jewelry and a mix of other stores. The food court featured The White Mountain ice cream parlor, Luca’s Pizza, and later Pretzel’s-Plus; later, The Italian Oven opened next to K-Mart. It opened with an occupancy rate of 69%.

Between 2001 and 2003, the Meijer Corporation studied the possibility of locating at Cedar Knoll,11 and numerous architectural renderings were completed at a cost of $30,000 to $40,000 each. The Target Corporation was also interested in the mall as well, but the reluctance to give out tax incentives from the Boyd County government prevented the developments from taking place.11

In 2002, Phar-Mor closed all of their southern United States stores including the Cedar Knoll location. Hurting matters more, K-Mart also pulled out later in the year, replaced by Artrip’s Market and a flea market in late 2004. While they were marginally successful in terms of the number of patrons and sales, it did not compliment the type of market that Zamia was hoping for. Shortly after, Zamia went bankrupt and its creditors sold the company at auction 9.

Redevelopment

In 2004, Reyton Cedar Knoll LLC purchased Cedar Knoll from Zamias.11 The facility was soon rebranded as the Kyova Mall, taking apart Kentucky, Ohio and West Virginia for the new title. A new roof was installed and major repairs to the concourse was completed. In June, discussions began about the construction of a new stadium-styled movie theater in the 40,000 square-foot department-store out-lot along the rear of the mall. Steve and Barry’s, a low-end clothing store, opened in November in the former K-Mart location.

Indiana-based Great Escape Theatres announced on May 11, 2006 that it would construct a state-of-the-art movie house on the former Phar-Mor anchor by November 15.3 Work would include demolition of 11,000 square-feet of existing mall space and the construction of an enclosed atrium to give the theater an “indoor and outdoor feel.” Construction began July 21, but Great Escape backed out of the deal just three days later, giving the development rights to Phoenix Theatres.4 Phoenix had more experience with retrofitting existing buildings into theaters.3

In early 2007, Kyova Mall began a push for Boyd County to become moist with restrictions,6 although the intention to serve alcohol was planned as far back as 2004.11 The measure, which would allow certain restaurants to serve alcohol, was heavily pushed by the fledging mall in an effort to boost business and bring in popular restaurants to the mall’s outlots. The attempt garnered nearly 6,000 signatures from registered voters on a petition which allowed it to go to vote. On May 22, the measure to allow certain restaurants to serve alcohol passed by a 67% confidence;6 all but one precinct voted in favor as well.7 The law allowed restaurants that make at least 70% of their revenue from food sales and seat at least 100 people to serve liquor by the drink.7 11

Phoenix Theatres 10 opened to the public on May 18, featuring stadium-style seating, high-back rocking chair seats, digital surround sound and wall-to-wall screens, and other upgraded amenities.5

Former Tenants as of 2006

BB. Phar-mor
BB. K-Mart
BB. K-Mart became Artrips Market and Flea Market
A. Pollock’s Jewlery
B. Arcade, Later Resolutions 2
C. Coach House Gifts
D. Kay-Bee Toys
E. Lane Bryant
F. Stars and Stripes
G. GNC
H. Things Remembered
I. The Italian Oven
J. Rack Room Shoes
2. Rex TV/Appliance
4. Formerly Furniture Store, which was a Fashion Bug.
4. Bingo Halls
7. Dollar Tree
8. Faith Christian Store
9. Monfried Optical Superstore
10. Lane Bryant
11. KAY Jewler
(Not Shown) Sbarro’s
* Unknown
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Digest

  • Name: Kyova Mall
  • Location: Ashland, Kentucky
  • Years of Significance: 1989
  • Status: Active

Sources

  1. Cahal, Sherman. Personal references.
  2. Huntington News Article
  3. Fields, Ben. “Work under way for new theater at Kyova.” 24 July, 2006 Daily Independent (Ashland). May 24, 2007 Article.
  4. “PHOENIX THEATRES TO MANAGE NEW MULTI-PLEX THEATRE IN CANNONSBURG, KY.” Phoenix Theatres. Press release.
  5. “New Kentucky theater boasts 10 screens, stadium seating.” 17 May, 2007 Ironton Tribune. May 17, 2007 Article.
  6. Fields, Ben. “Landslide.” 23 May, 2007 Daily Independent (Ashland). May 24, 2007 Article.
  7. Fields, Ben. “All precincts but one vote ‘yes’.” May 23, 2007 Daily Independent (Ashland). 24 May, 2007 Article.
  8. Hart, Kenneth. “Kyova Mall theater to open Friday.” 13 May, 2007 Daily Independent (Ashland). 29 May, 2007 Article.
  9. Fields, Ben. “Mall bustles as theater opens.” 21 May, 2007 Daily Independent (Ashland). 29 May, 2007 Article.
  10. Fields, Ben. “Shop makes excitement at Kyova.” 9 Feb., 2007 Daily Independent (Ashland). 29 May, 2007 Article.
  11. Fields, Ben. “Kyova’s Blair: ‘I needed a break’.” 2 April, 2007 Daily Independent (Ashland). 29 May, 2007 Article.
  12. “Dow Jones surges to high amid interest-rate optimism.” 4 Oct., 1989 Herald-Leader (Lexington). 29 May, 2007.